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More and more businesses are using veganism as a major selling point.
There are the obvious ones: food and eateries, clothing and cosmetics. Then there are the seemingly obscure ones, the professionals, service providers and tradespeople who market themselves as a ‘vegan lawyer’ or ‘plant-based mechanic’.
At first glance, it might be hard to see any relevance. Seriously, can a person’s dietary choice really make them better for you than any other professional?
The more you think it over though, veganism reaches far beyond the food on our plates, and hiring someone with beliefs that align to yours can be a huge benefit.
Bringing a vegan CTO (chief technology officer) into your business is a valuable investment that can springboard you to the next level, and if your business target or even your office ethics are plant-based, making sure they are a plant based CTO will be a huge benefit.
WHAT IS A CTO?
A CTO is responsible for improving your business’s efficiency through technology. They may implement or develop new software to fast-track your workflow; they may beef up your digital security to protect your intellectual…
